I think part of the problem is the product changed to a platform that isn’t build to charge people for words. It’s like trying to sell time magazines at disney world. People have the Deep Thoughts With Cody Bellinger 2020 shirt to ride the rides, but if you “need news” at Disney world… you shouldn’t be at Disney world. A lot of these sites make money off of donations or selling algorithmic data to ad services. People hardly have the motivation to pay for another subscription model that other info dump sites do for free.
Good journalism is very valuable, but it hasn’t risen to the challenge of the new markets. If it bet its value on the virtue of everyone volunteering to mass subscribe to them.. well, that’s why none of us are swimming in case either. Nothing works that way. They thought they could put their paper online, but they need to build a platform based on models that have worked for other online outlets.
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